Skip to content
  • personal branding
  • opinion
  • communication
  • marketing & advertising
  • social media

beastoftraal.com

Dense commentary on social media, PR, marketing, advertising and branding.

  • personal branding
  • opinion
  • communication
  • marketing & advertising
  • social media

Category: opinion

Ambuja Cement’s ‘Chhat Pe Milte Hain’
creative opinion 

Ambuja Cement’s ‘Chhat Pe Milte Hain’

August 1, 2019 by Karthik S

This Ambuja Cement film came much before the Ford Figo Dilli Mohalla video I shared last week (on LinkedIn: ), but I saw it only now. The connecting thread between both films is that they have a non-living entity acting as the…

No comment
Continue Reading
5 compelling reasons why you should take your personal branding seriously
opinion 

5 compelling reasons why you should take your personal branding seriously

July 31, 2019 by Karthik S

This was originally published in . Personal branding is not equal to boasting ‘Personal branding’ is generally assumed to be a dicey topic. Many equate it with ‘boasting’. This perhaps stems from the Bhagavad Gita which has the famous line, “Karmanye Vadhikaraste…

No comment
Continue Reading
Will you buy a monthly subscription from IndiGo Airlines?
opinion 

Will you buy a monthly subscription from IndiGo Airlines?

July 30, 2019 by Karthik S

Note: IndiGo HAS NOT launched any subscription package. That is a hypothetical point, made in the context of Uber’s new monthly pass subscription package in the US. Read on! Uber’s new subscription model, but only in some cities in US, as a…

No comment
Continue Reading
Are you listening… Siri, Google and Alexa?
opinion 

Are you listening… Siri, Google and Alexa?

July 29, 2019 by Karthik S

So it looks like everyone is listening to us! That is, except the people that we really want to listen to us 🙂 This line of news reminded me of our earlier paranoia when email was new and fresh. We were told…

No comment
Continue Reading
Tata Pravesh’s #DoorwayToGreen
creative opinion 

Tata Pravesh’s #DoorwayToGreen

July 26, 2019 by Karthik S

I stumbled on this web film by Tata Pravesh, a brand from Tata Steel that makes steel doors with wood finish and windows via an alumni Whatsapp group. Found out that it was conceptualized by J Walter Thompson, Kolkata and directed by…

No comment
Continue Reading
Brahma Brewery’s pay-per-beer – what am I missing?
opinion 

Brahma Brewery’s pay-per-beer – what am I missing?

July 25, 2019 by Karthik S

AB InBev’s Brahma Beer (nothing to with the 4-faced Indian God) had recently come up with an idea called ‘Pay-per-beer’. Turns out that like pay-per-view, something not very popular in India yet, Brahma, in association with the Brazilian pay channel Globosat, added…

No comment
Continue Reading
Will Ayush Mathur join Ankur Suman and Tara Sultana as Magicbricks’ brand ambassador?
opinion 

Will Ayush Mathur join Ankur Suman and Tara Sultana as Magicbricks’ brand ambassador?

July 24, 2019 by Karthik S

I first noticed that interesting Magicbricks ad in The Times of India Bangalore on July 14th. It had a man, named Ankur Suman, praising Magicbricks. No big deal, but his praise was framed, in the ad’s design, to make it look like…

No comment
Continue Reading

Posts pagination

Prev 1 … 111 112 113 … 199 Next

My podcast on Spotify

My podcast on YouTube

Facebook Like us on facebook
Twitter Tweet us on twitter
Linkedin Join us on Linkedin
Copyright © 2026 beastoftraal.com - Powered By WordPress
Designed & Developed by Sparkle WP