Dense commentary on social media, PR, marketing, advertising and branding.
“at least we have direct interaction with our real masters here” “we don’t have any hard feelings for these outbursts. Quite natural, people were disappointed” “We don’t get hurt when people abuse us. All of us are human beings. People expect more…
A crisp presentation of the fairly long post, via SlideShare! Comparing online traffic sources of e-commerce and media websites from Karthik Srinivasan Actual post, in all its glory and detail! When SimilarWeb started, earlier this year, I gave it a quick glance…
Assume you are in a social gathering at a friend’s place. You offer an opinion on BJP’s prospects in the forthcoming elections. A few friends debate it out with you while one particular guy seems more annoyed than others. He goes on…
UPDATE: I took the Galaxy S4 for a day-trip (Bangalore – Mumbai – Bangalore) yesterday. A day-trip is usually my ultimate smartphone stress test, again, from a common-man point of view. I’d like the phone to not lose juice before the day…
I have been asked this in the past. Why don’t I have my designation and employer’s name on my Twitter bio? Additional questions usually are – are you hiding that so that you can talk about them freely and people won’t know…
I’m really sorry for the generic title above – but this is so appalling that it perhaps deserves some amount of generalization. And for the fact that it has been live since 9:30pm on Sunday, despite being shared as a rude joke…
Nikhil Narayanan pointed me to a fairly innovative use of social media by Kollam Police department. The Hindu has carried a piece about this effort too. The idea is incredibly simple – take the ‘Wanted’ board in police stations to the social…