Dense commentary on social media, PR, marketing, advertising and branding.
Start by reading this blog post, on Convince and Convert – A social media customer service win by DeltaAssist. For the time-challenged, here’s the gist – lady has a problem with Delta, calls customer care, they put her on hold, during hold…
I’m very, very (and very) tired of this, ‘You made fun of Narendra Modi plans website? You must be Congress!’ and ‘Oh you berated Congress for the Aditi Restaurant fiasco? You must be BJP’. Life isn’t so binary. Computers are binary; humans…
Could you imagine the following situation? You run a city-based tabloid. You publish a fantastic human interest story and it goes ‘places’. If you only have a print edition (and no online edition), the best total audience for your story is your…
Update, July 15, 2013: Looks like I’m not the only one questioning Johnson & Johnson’s stand on license revocation as something that select media reported! Maharashtra FDA seems annoyed with the wording in the ad. too! Maharashtra show-cause notice to J&J India…
Recently, Medianama’s Nikhil Pahwa tweeted, some asshole from a startup called offering money to cover them. really pissed off. ? Nikhil Pahwa (@nixxin) June 24, 2013 I had something similar, but without the money part! I got the soundtrack of a new…
Earlier this week – Sunday night, to be precise – I lost the entire contents of my 8 year old blog called Milliblog. With an average of about 25+ posts a month since July 2005 when I started Milliblog, I had over…
Update ? June 13, 2013: Lemp responds with a press release (courtesy NDTV) Lemp Press Release by ndtvonline ? Original post ? June 12, 2013 Lemp Brewpub is all over the place online, I see. A lot has been written about the…