Dense commentary on social media, PR, marketing, advertising and branding.
After my post on Delhi 6’s Facebook outreach, here comes another, shoddily-thought, hurried effort in social media engagement – Delhi 6 blog. Brownie points are in order though – they do have their own URL – Delhi6blog.com – very innovative! The URL…
Sampad Swain (Blog | Twitter) has a good post on Social Media in India & Skepticism. His post deals with the relative indifference to social media by marketers and key decision makers. He cites 3 main reasons for the skepticism – lack…
Since I’m a part of the Delhi 6 group on Facebook, I got a mail today about a video addition. The Delhi 6 song, ‘Masakkali’ sung by Mohit Chauhan with scintillating music by A R Rahman is now ‘officially’ available via the…
Mayank Dhingra (of Kwippy fame) has started an exercise to gather Indians in social media. Here’s a link to his post…if you want to add your details, go the shared Google doc file…here.
These are definitely tough times and while the rest of the media is going ga-ga over everything downturn – layoffs, salary cuts, forced vacation, sabbaticals, bonus/ hiring freeze and what not – very few people seem to be talking about internal/ employee…
Livingstonbuzz’s post from last week is incredibly useful – in detecting if your current/ potential social media consultant is a carpetbagger. Its the oldest trick in getting some Digg love – make a list. Forget the 10s…make it a top 25. And…
Trust our film makers to get social media engagement right! Rakeysh ‘Rang-de-basanti’ Mehra’s next film is Delhi 6. The promo is just out, recently and looks awesome, as expected, with some scintillating music by A R Rahman. There’s a ‘Official Delhi 6…