Dense commentary on social media, PR, marketing, advertising and branding.
India’s love for films is well-known. We love some of our film stars with all heart and more than our lives and such a display of affection is most visible when the star’s film releases and the star actually makes his first…
Glossophobia (or speech anxiety) is simply the fear of public speaking. It is considered the number 1 phobia (in the US and in the world) and ranks alongside fear of flying (aerophobia) and fear of heights (acrophobia). The Wikipedia page on Glossophobia…
This piece of news – from Bangalore Mirror – completely shook me up this morning. It is shocking at many levels. At a basic level, it is about an employee filing a police complaint against 4 of his bosses…not over a personal…
For the sake of gender-sensitivity, here’s the full title: What does the ‘gets’ in ‘He/she gets social media’ mean? I have often heard some people referring to some others as a person who ‘gets’ social media. Some have also told me that,…
Update (Feb.21, 2011): Winner of the giveaway is Mehernosh Shapoorjee @noshtradamus I was one of the 75 winners of the ‘The Now Revolution‘ blogger program. I’m a s-l-o-w reader and even though I buy books by the dozen (almost impulsively), I read…
I spoke about social media engagement in a local group I’m part of, recently – it is a Bangalore-based group of corporate communication and marketing communication professionals and has been in existence for over a decade now. Last Friday, I spoke to…
I had written about the problem of creating our own little worlds via our own little sources of information yesterday. Now, here’s a related observation…may be a problem too. Let me start with an example. You read the technology section of your…