Dense commentary on social media, PR, marketing, advertising and branding.
That is a conversation on twitter between a celebrity, Ranvir Shorey and another tweeter. Ranvir may be a celebrity or not depending on how many films of his you’ve seen and how much you like him. And I’m not here to pass…
I have been fiddling with Quora for just under a week, thanks to a generous invite by @manuscrypts. In the week since I joined, I have started seeing a sudden and dramatic increase in the number of people talking about Quora. Suddenly…
Why do you think blogs never took off in India in a big way? Why did it make it big in the US, even though its death bells are being rung now, quite prematurely? Is it because Indians don’t have opinions to…
I recently accumulated a lot of flak for a post about a Kingfisher Airlines Twitter campaign which explicitly asked people to spam. Some of the spammers alleged that they weren’t spamming at all and some spammees took offense that I assumed they…
I was in a mall, recently; shopping away to glory with family when I bumped into an old friend. He was with another friend and as is the norm, we were introduced. The other guy is a venture capitalist! We exchanged cards…
Why am I asking? Because of this. Anand Mahindra tweeted this, first. Just passed through Delhi T3 for the 1st time.Can’t believe there was criticism of long walks to gates.Get some exercise&Get a life! Fair enough – his personal opinion. I love…