This is the essence of why Anand Mahindra is so very good on Twitter. Let me list the specific reasons why. 1. Anand talks about a lot of things on his chosen (and only) social media platform – Twitter. The Mahindra brand…

Early in February, Microsoft launched a feature to Skype () that they already had in . It’s a fantastic, practical use of AI (Artificial Intelligence) where, with a simple click, you can blur the background and have you as the focal point…

In 2018, RedBus launched a new feature that sent users a message on Whatsapp. It asked them if they’d like to chat with the complete strangers they are traveling on the same bus with. It seems like a harmless, ‘social’ idea till…

So Calvin Klein has made its debut on TikTok, the platform that’s in the eye of a storm in India! , while TikTok has just . Here are a couple of backgrounders on TikTok, for the unaware: | TikTok’s content makes me…