Skip to content
  • personal branding
  • opinion
  • communication
  • marketing & advertising
  • social media
  • How can I help you in your communications strategy?
  • What is ‘Beast of Traal’?

beastoftraal.com

Dense commentary on social media, PR, marketing, advertising and branding.

  • personal branding
  • opinion
  • communication
  • marketing & advertising
  • social media
opinion 

Social business design for dummies

November 7, 2009November 7, 2009 by Karthik S

(Apologies to Dachis Group, David Armano, Peter Kim et al.!) As I grudgingly got up this morning to attend an orientation session at my son’s school, I never knew that I’d end up blogging about the experience…let alone drag social business design…

1 Comment
Continue Reading
short takes 

Twitter lists’ Seinfeld connection

November 5, 2009 by Karthik S

One of my recent tweets was, No more ‘How many you have?’. Its time for ‘How many have you?. Of course, its about twitter’s latest and greatest in massages – ego massage, that is – The Twitter List! It’s a brilliantly sneaky…

4 Comments
Continue Reading
opinion 

Overdosing on the PR koolaid

October 29, 2009 by Karthik S

Todd Defren recently posted a fictitious conversation between a PR rep and an creative ad guy, on how social media is not really the ‘thing’ of advertising agencies. Its quite funny, no doubt, but I guess we’re drinking too much of the…

4 Comments
Continue Reading
short takes 

The lone ranger

October 26, 2009 by Karthik S

In many of the client organizations where we pitch social media PR, I see an interesting trend. It is usually an employee – most of the times, a lone employee! – who spearheads any kind of social media outreach for the entire…

4 Comments
Continue Reading
opinion 

Private parts

October 22, 2009 by Karthik S

Now that Google and Bing will start adding tweets and Facebook updates to search, I’m sure we’ll have more debates on privacy – particularly, ‘Facebook updates being in Google search’ part. Though it is restricted to only your friends/ network, it still…

No comment
Continue Reading
opinion 

Whine flu

October 13, 2009 by Karthik S

First it was a ZDNET post on how people are using social media to whine about products and services. And now this piece on walletpop about how effective complaining on twitter is. Customers have long used an assortment of modes to sort…

5 Comments
Continue Reading
opinion 

Influenced enough to attempt explaining influence

October 7, 2009October 7, 2009 by Karthik S

I commented on Amber Naslund’s recent blog post titled, ‘Fleeting influence on the web‘, but I’m still not finished with this thought process; it deserves a blog post. One of the definitions with which Amber explains influence goes, ‘…encourage and compel others…

No comment
Continue Reading

Posts pagination

Prev 1 … 220 221 222 … 235 Next

My podcast on Spotify

My podcast on YouTube

Facebook Like us on facebook
Twitter Tweet us on twitter
Linkedin Join us on Linkedin
Copyright © 2025 beastoftraal.com - Powered By WordPress
Designed & Developed by Sparkle Themes