Dense commentary on social media, PR, marketing, advertising and branding.
Yes, I do understand that he said ‘world famous’, not just ‘famous’, but consider the following! Yesterday was a hectic day on Twitter, thanks to the OPEN-tapes brouhaha. Some of the people involved have influential and popular media vehicles (like TV shows…
It has become a weekly affair to refer to The Times of India’s recruitment supplement, Ascent, in this blog. If last week was about a Sasken recruitment ad., this week is about Aricent. I have written earlier about brands using a Facebook…
I had written about Google Buzz being forced, minimally relevant and largely pointless, earlier this year. After the privacy lawsuit and the eventual settlement, it looks like it is true. I don’t see massive traction for Buzz yet. What Google Buzz did…
A couple of weeks back, while driving my way back home in the evening, I was waiting for the signal to turn green in the busy Trinity Junction in Bangalore. A couple of pedestrians were waiting for their signal to cross the…
Have you seen this video at least by now? I’m sure you would have – it is one heck of an angry mob, at Delhi’s new swanky T3, also featuring a couple of completely clueless, lost, scared looking Air India staff. I’m…
Update on this post…added in the end. There are hardly ever any communication-related jobs in Times of India’s Ascent, but I check it nevertheless, every week. Perhaps a connection from my past life, as a corporate communication guy, in the client side….
There’s a lot of interest around social media newsrooms, these days. So, let me ask this straight – who is a social media newsroom targeted at? Let me start with this post on The Buzz Bin – Wake Up! Your Online Newsroom…