Dense commentary on social media, PR, marketing, advertising and branding.
Let us start with the eye witness account that everybody gladly took to be the gospel. Notice the way he says it is very common for people to try to jump the red signal. Now, read the following… a generous leap of…
The following piece is entirely fictional. It is merely an imaginative piece penned to explore the possibilities of where this on-going debate around the documentary could head, if social media joins the mix, in ways other than people merely commenting and debating the…
Watch this video, first: And then, this (warning: his smile is incredibly creepy and disconcerting!): Then, read this piece from BuzzFeed India: This Video Of An Indian Girl Confronting Her Alleged Harasser On A Flight Is Going Viral (Pic courtesy, BuzzFeed India)…
Earlier this week – Sunday night, to be precise – I lost the entire contents of my 8 year old blog called Milliblog. With an average of about 25+ posts a month since July 2005 when I started Milliblog, I had over…
I will be moderating a panel in Exchange4Media’s event, India PR & Corporate Communications 2013 tomorrow. The overall theme of the event is ‘New media: friend or foe?‘, within the PR world scheme of things. My panel, within that theme, is, ‘Put…
Daikin says, ‘1 million views = 1 more school’ (cooled)! 1 million views for 1-3 a/cs? Jesus… #megalame! — Karthik Srinivasan (@beastoftraal) May 24, 2013 — RT @anantrangaswami: This is tiring. Now Daikin’s Cool a school ‘activism’. New post. firstpost.com/living/why-dai? — Karthik…
Justin Bieber will sue you if you tweet/instagram/blog from his house parties tmz.me/10mhuIg ? Karthik Srinivasan (@beastoftraal) May 23, 2013 “anyone who violates the terms of the waiver will automatically be on the hook for $5 million in damages” — How does…