As if that list of Top 10 Indian IT companies and their non-existent (most of them, at least) twitter accounts is not enough, here’s Dell talking about the million USD it has made (see this and this)….through Twitter. Besides being an absolutely delightful PR idea, if its indeed true (that they can actually quantify and add all their tweeting to a million!), its one more SOLID reason for brands in India to start making use of this channel!
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Dense commentary on social media, PR, marketing, advertising and branding.
