Karthik S | beastoftraal.com

Why does anyone blog?

February 12, 2009 by Karthik S

I stumbled upon a couple of tweets from the people I follow – they tweeted soliciting feedback from their followers on what they liked in the tweets, what they’d like to see more of and other generic feedback on how they utilized…

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Anonymous comments 2.0!

February 10, 2009February 10, 2009 by Karthik S

Update: Who said anonymous commenters cannot be helpful? Anon 3.0 is the kind of helpful, if not mildly (just a bit) abusive commenter, who makes up for all that bad blood by being helpful – he/ she’s pointed out oh-so-helpfully that I…

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Social media and common sense

February 9, 2009 by Karthik S

Why is there so much chatter about how to do things in social media? Why not use plain ol’ common sense when there’s a doubt? So, 1. Why is there so much argument for and against Twitter follow/ following? Or Facebook friending?…

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Social media for the web -1, web 0 and web 1.0 generation

February 3, 2009February 4, 2009 by Karthik S

…aka Social media for dummies! There are times when we go to meet prospective clients (even existing clients) and try to explain the relevance of social media PR over and above the much-needed conventional PR…and we suddenly hit a wall. We try…

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Recognizing opportunities…via Twitter!

February 2, 2009February 2, 2009 by Karthik S

Oh, I love this! This is a real, practical way to find and act upon opportunities…all via Twitter. Congrats to Shashi Bellamkonda of Network Solutions for recognizing the opportunity and acting upon it, so quickly. Wonder what GoDaddy’s reaction is? Also wonder…

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To plug or not to plug!

February 1, 2009 by Karthik S

Scenario 1: You enter a friend’s party…see a lot of familiar faces. Pick someone you know well and start talking about how cool your new <add product here> is. People standing next to your friend listen too – just that they do…

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Tttt….tttt…..tttt….twitter!

January 31, 2009 by Karthik S

Welcome to Twitworld, Shah Rukh Khan! So, what prompted this move? Billo Barber’s promotion? His new TV soap, ‘Ghar Ki Baat Hai’? The initial few tweets sound honest enough and typically what you expect from a celebrity – a generous dose of…

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