Karthik S | beastoftraal.com

Launching the 3rd front… the Twitter 3rd Front. Or, #t3f

July 24, 2013 by Karthik S

I’m very, very (and very) tired of this, ‘You made fun of Narendra Modi plans website? You must be Congress!’ and ‘Oh you berated Congress for the Aditi Restaurant fiasco? You must be BJP’. Life isn’t so binary. Computers are binary; humans…

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Comparing organic success on Facebook with paid success

July 17, 2013 by Karthik S

Could you imagine the following situation? You run a city-based tabloid. You publish a fantastic human interest story and it goes ‘places’. If you only have a print edition (and no online edition), the best total audience for your story is your…

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Why Johnson & Johnson India’s print ad today irked me

June 30, 2013 by Karthik S

Update, July 15, 2013: Looks like I’m not the only one questioning Johnson & Johnson’s stand on license revocation as something that select media reported! Maharashtra FDA seems annoyed with the wording in the ad. too! Maharashtra show-cause notice to J&J India…

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‘Why did you not like my soundtrack?’

June 25, 2013 by Karthik S

Recently, Medianama’s Nikhil Pahwa tweeted, some asshole from a startup called offering money to cover them. really pissed off. ? Nikhil Pahwa (@nixxin) June 24, 2013 I had something similar, but without the money part! I got the soundtrack of a new…

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Thank you!

June 19, 2013 by Karthik S

Earlier this week – Sunday night, to be precise – I lost the entire contents of my 8 year old blog called Milliblog. With an average of about 25+ posts a month since July 2005 when I started Milliblog, I had over…

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10 non-social media observations on the Lemp Brewpub mess

June 12, 2013 by Karthik S

Update ? June 13, 2013: Lemp responds with a press release (courtesy NDTV) Lemp Press Release by ndtvonline ? Original post ? June 12, 2013 Lemp Brewpub is all over the place online, I see. A lot has been written about the…

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E-commerce?s social media unicorn

June 9, 2013 by Karthik S

Last month, I had used SimilarWeb to explore the kind of traffic e-commerce websites get (besides media websites) from social media. However rudimentary the data source is (in the absence of a better alternative from so many e-commerce websites), the result was…

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